I have posted before on the continuing battles between the Federicci ice cream manufactures and the advertising standards authority. So far the ASA have consistently ruled against Federicci on the basis that they have upset some religious people with their irreverent piss takes of catholicism. This despite the fact that the actual number of complaints has been very small. Also despite the fact that it is perfectly legal to criticise and satirise religions. Well there is some sign that the ASA are starting to lighten up over this. Once again an ad for Federicci has attracted complaints from a tiny number of outraged arseholes who think their delusions should be sacrosanct. Only this time the complaints have been rejected. About time too.