I wrote recently about scam advertising appearing on blogs and gave a few examples. The latest is a “miracle cure” for arthritis called Finitro Forte. Any discerning doctor who reads the claims for this substance will see at once that they are grossly misleading. Far too good to be true, but we all know that patients in pain will try anything, and can be swindled out of considerable sums of money by the unscrupulous.
However the Advertising Standards Authority have jumped on this remarkably quickly and ordered the company to stop making these unjustified claims. The company did not respond to the ASAs approaches and the ads are still appearing, at least on sites originating outside the UK.
Any patient who approaches their doctor for advice on this product should be advised of the ASA ruling, and the fact that the promotion is a scam.